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| BI's Cloudy Future |
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Speaker:
Brian Gentile
President & CEO
Jaspersoft
Track:
Hot Topics
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Business Intelligence programs have been getting gradually better about delivering on their promise of instant analytics to support business decisions. Today’s BI platforms have more functionality than ever with dashboards, customizable reporting and more data flexibility. Yet only 15% of the knowledge workers who could be using BI are using these new tools. With such low penetration numbers, how intelligent are businesses really becoming? Before any BI initiative can begin improving sales results, optimizing operational expenses or otherwise saving the enterprise, it must be conceived, funded, assembled, configured and deployed. Even if budgets are allocated, businesses may wait months while all the other steps are taken, especially if infrastructure — servers, operating systems, database platforms, BI technology and all the resources needed to support them — isn't configuring and maintaining infrastructure has eased significantly. Because the entire hardware and software cycle is outsourced to a third-party provider — such as Amazon's EC2, Google's App Engine, and solutions from GoGrid and AppNexus — IT units can focus on applications and solutions. They can also ramp up and down quickly, without the delays and costs typically associated with hardware and software acquisition.
But while the payoff for delivering BI in the cloud may be obvious, going it alone into the cloud can be challenging. By cooperating with technology partners, developing a fully-functional BI stack — one that's truly affordable — is possible. Jaspersoft's work with other vendors to provide a cloud-based BI platform, available and consumed on demand, demonstrates how collaboration can transform cloud-based services from a pie-in-the-sky idea, to a practical application that's the perfect fit for the current economic environment. This willingness to work together, a deeply engrained aspect of the open source software industry, is the key to a successful cloud.
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| A More Secure, Trustworthy Cloud |
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Speaker:
Charlton Barreto
Principal Architect
Intel
Track:
Security, Management & Compliance
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Cloud computing allows companies to perform feats of computation that would otherwise have been impossible, or at least prohibitively expensive. However, cloud computing has generally lacked the security features typically required by small and medium-sized enterprises. Likewise, in using public clouds, IT cedes control over key security parameters to the service provider.
Previously, computer network concepts could not easily be realized within the cloud, because the network itself was not virtualized - just the processing and storage - yet recent developments goe some way toward allowing the virtualization of this infrastructure. These technology advances, such as Trusted Boot Chains to enable or disable access to secure networks, Secure Enclaves to isolate process and data access, and IPsec to establish secure connections with data centers, all enable cloud-based resources to enjoy a greater level of security, to the point where integrating them with a local network of servers become feasible.
This session will cover how these models, architectures and technologies enable the integration of remote, virtual resources with both physical and virtual machines in the data center, giving customers the option use public and private clouds securely and scalably. This is part of a larger trend in cloud computing: creating secure connections between real and virtual machines.
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| Cloud Computing and Identity |
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Speaker:
Fran Rosch
Sr. VP, Authentication Product Management
VeriSign
Track:
Startups in the Cloud | Social Media in the Cloud
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Enterprises continue to expand the use of cloud computing, and particularly software-as-a-service applications (SaaS), to achieve operational performance enhancements and efficiencies. Implementation of these technologies introduces several challenges related to identity management, such as administration and delegation of account authentication and authorization. A new approach to identity is required to ensure the continued growth and success of cloud computing: we call this Identity 2.0. One of the most critical challenges is the need to accurately identify and manage users of these services. Yet at the same time, users are demanding greater control, convenience, and security. The challenges faced by a greater emphasis on the cloud are ones of both centralization and de-centralization: the centralization of computing resources combined with the decentralization of identity, authentication and authorization. Identity 2.0's challenge is how to cope with these two competing forces while avoiding the pitfalls of the past. During this session, Fran Rosch will address whether Identity 2.0 is prepared for an explosion of cloud computing, or do we need some other model?
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| Compliance and Customer Ownership in the Cloud |
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Speaker:
Brett Thomas
CTO
Vindicia
Track:
Security, Management & Compliance
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The advent of cloud computing has changed how companies market, sell, provision and deploy new services. However, one of the less understood issues in this environment, especially for those dependent on automatic payments (credit cards), is the idea of compliance and the parallel issue of customer ownership. How do you manage your services, and by extension your customers, if you don't own the infrastructure on which they reside? And if credit cards are a part of your payment landscape, then PCI compliance is a necessity, not an option. In this session, Vindicia CTO Brett Thomas will draw on his first-hand experiences relating to cloud-based compliance and highlight some of the technical and business process requirements that underlie these concepts.
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| Next-Generation Business Analytics in the Cloud |
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Speaker:
Ajay Anand
CEO
Datameer Inc.
Track:
Moving to the Cloud | Cloud Computing & the Bottom Line
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As storage becomes more affordable, and large-scale data acquisition becomes increasingly common, there is interest from organizations to exploit these massive data sets for business analytics and enterprise-wide reporting. However, a number of issues need to be addressed:
- Information is stored in distributed silos with multiple formats, including databases, text files, spread sheets, etc.
- Traditional data warehouses are limited in scalability, lack flexibility, and tend to be proprietary and expensive
- It can take weeks to add a new data source to a custom datawarehouse, create a new dashboard, or change a hierarchy
This session will examine cloud computing approaches for organizations to run business analytics on hundreds of terabytes of data from multiple sources (operational data, finance data, sales data, as well as external data on markets and customers), and enable business analysts to do rapid custom analytics and real time queries without relying on IT programmers to build reports and dashboards.
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| Optimize While You Virtualize to Get to the Cloud |
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Speaker:
Rich Corley
Founder, CTO & VP Engineering
Akorri
Track:
Enterprise Cloud Computing
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By consolidating low priority applications onto shared resources, virtualization has enabled IT organizations to cut costs and improve efficiency, leverage new IT investment, and improve service. As companies advance through the stages of server virtualization adoption, they need an infrastructure-wide analytical systems management solution to provide visibility and control to troubleshoot and assure performance, optimize performance and capacity, plan server and storage requirements, and manage service levels. Organizations that do not advance operationally through the virtualization stages will not be able to leverage private cloud computing. In this session, Rich Corley, Founder and CTO of Akorri will analyze the steps IT managers need to take while they optimize their virtualization environment including: troubleshooting, optimization, capacity planning and service level management.
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| Performance Management for Composite Applications |
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Speaker:
Doug Willoughby
Director of Cloud Computing
Compuware
Track:
Security, Management & Compliance
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Composite applications enable IT to provide higher quality, agile solutions with greater ROI by enabling enterprises to build only what is core to their business, but they also present IT organizations with additional performance management challenges. While core business functionality and databases will still typically be provided by resources located in the data center, composite applications are increasingly composed of services provided from multiple sources, many of which are outside the direct control of the application's owner. To prevent "finger pointing," tools which gives IT end-to-end application visibility from data-center to end-users' browsers, are essential to deploy composite applications. Beginning with use cases and real world examples, this session will detail how IT operations, and increasingly IT architects and developers, can build and deploy composite applications with manageability as their foremost concern.
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| What Organizations Need to Know about Cloud Security |
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Speaker:
Dipto Chakravarty
Sr. Vice President of Engineering
Novell
Track:
Security, Management & Compliance
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Many people believe you can take traditional identity and security practices, throw them in a cloud environment, and expect everything to work just fine. Not so! Businesses taking advantage of cloud computing should utilize cloud security approaches that support sharing of roles, policies, and workflows, rather than merely providing single sign-on. In a cloud environment, workloads (combinations of applications, middleware, and operating systems) can be easily shifted from one locale to another to optimize performance as needed. With these rapid shifts, it's critical to maintain proper regulatory and security standards. For cloud computing to flourish in the enterprise environment, businesses need assurances that they'll still be able to securely manage their people and workloads, regardless of location.
In this session, you will learn about the necessary security measures that should be taken to ensure that your data is secure in the cloud. In addition, you will discover how one particular method, annexing, can be employed to help support your regulatory compliance efforts
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| Virtualization Expo Looms Large on SYS-CON.TV |


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Cloud Computing Power Panel Live from Times Square
View this panel, recorded live at the world-famous Times Square studio, featuring Werner Vogels, CTO of Amazon.com; John Engates, CTO of Rackspace; Rod Fontecilla of Booz Allen Hamilton; and Hal Stern, SVP & CTO of Sun's Global Sales Group.
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Virtualization: State of the Union
This session includes a Q&A about the industry, its players, and is highly recommended for both virtualization newcomers and experienced adopters.
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The New Economics of Virtualization
This session explores the latest industry standards and open source technologies that are helping to open up the benefits of virtualization to a new segment of the market. |
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Virtualization Articles & Feature Stories By Gilad Shainer; Brian Sparks; Tong Liu; Scot Schultz; Eric Lantz  Computational science is the field of study concerned with constructing mathematical models and numerical techniques that represent scientific, social scientific or engineering problems and employing these models on computers, or clusters of computers, to analyze, explore or solve these models. Numerical simulation enables the study of complex phenomena that would be too expensive or dangerous to study by direct experimentation. Feb. 9, 2010 08:45 AM EST | By Maureen O'Gara  Dell confirmed that it’s trying to buy the gone-bust Israeli clustered NAS start-up Exanet after Israel’s Globes news site said Monday that the deal was in the bag.
There is also speculation that Dell might start selling EMC’s recently acquired Data Domain deduplication widgetry, the stuff it snatched away from NetApp last year. Dell has sold EMC’s Clariion arrays for years.
Feb. 9, 2010 04:15 AM EST | By Maureen O'Gara  Dell, which has been promising a little M&A, is buying the gone-bust Israeli-based clustered NAS start-up Exanet according to Israel’s Globes news site. Dell is reportedly only paying $12 million for a company whose four investors kicked in $70 million over the last 10 years. The acquisition is supposed to give Dell its first R&D center in Israel. Feb. 8, 2010 07:30 PM EST |
Latest Virtualization Conference News By Pat Romanski  SYS-CON Events announced today that Surgient, a leading provider of automation and management software for enterprise private clouds, has been named “Gold Sponsor” of SYS-CON’s 5th International Cloud Expo (www.CloudComputingExpo.com), which will take place on April 19-21, 2010, at the Jacob Javits Convention Center in New York City. Jan. 20, 2010 07:45 PM EST | By Hovhannes Avoyan  IDC, the tech industry analysts, have come out with their predictions for 2010 – and it’s a model that heavily involves the development and growth of the Cloud.
First some general IT industry forecasts: growth is expected to return to the IT industry, and IDC is forecasting a more than 3% expansion for the year. Jan. 4, 2010 01:00 PM EST | By Mamoon Yunus  Service virtualization is the ability to create a virtual service from one or more predefined Service files, typically defined in a Web Service Description Language (WSDL, pronounced Wizdel) file. Typically, service virtualization takes place across multiple back-end systems that expose their operations through WSDL documents. The services may be off-premise cloud computing Software as a Service(SaaS) artifacts or on-premise services deployed in the corporate Data center. An intermediary Cloud ... Jan. 1, 2010 07:00 PM EST |
Conference News & Updates  By Carmen Gonzalez 5th International Cloud Expo will take place April 19-21, 2010, at the Jacob Javits Convention Center in New York City. The three-day event will offer a rich array of sessions led by exceptional speakers about the business and technical value of cloud computing with more than 80 sponsors and exhibitors on the 70,000 sq. ft. show floor and over 5,000 estimated delegates from well over 48 different countries. Reads: 7,608  By Fuat Kircaali This year's West Coast conference attracted 2,250 delegate, more than double a year ago. As far as the expo floor goes, out of 50 sponsors and exhibitors, 46 companies confirmed during the conference that they will participate in the 2010 Cloud Computing Expo at the same or higher level. Reads: 6,020  By Carmen Gonzalez Cloud Expo is the world's leading Cloud-focused event and is held five times a year, in New York, Silicon Valley, Europe, Japan, and Brazil. Over 200 corporate sponsors and 10,000 industry professionals became part of Cloud Expo since its inception, more than all other Cloud-related events put together worldwide. By 2012, more than 50,000 delegates per year will participate in the Cloud Expo. Reads: 5,269  By Cloud News Desk SYS-CON's 4th International Cloud Expo, held on November 2 - 4, 2009, in Santa Clara, attracted more than 50 sponsors with over 2,200 delegates, a record attendance. The three content-packed days emphasized value with a rich array of sessions led by exceptional speakers about the business and technical value of cloud computing. Enjoy here our photo album of the show. Reads: 6,725  By Cloud News Desk The past month has seen an unprecedented concentration of Cloud-related articles, events, tweets, and - above all - product launches, partnership announcements and M&A moves. So is Cloud Computing, after three years, finally coming to the boil? Here, by way of allowing you to judge for yourself, SYS-CON's Cloud Computing Journal brings you a timeline of the trajectory of the Cloud so far. Reads: 6,066  By Carmen Gonzalez Ulitzer.com announced "the World's 30 most influential Cloud bloggers," who collectively generated more than 24 million Ulitzer page views. Ulitzer's annual "most influential Cloud bloggers" list was announced at Cloud Expo, which drew more delegates than all other Cloud-related events put together worldwide. "The world's 50 most influential Cloud bloggers 2010" list will be announced at the Cloud Expo 2010 East, which will take place April 19-21, 2010, at the Jacob Javitz Convention Center, in New York City, with more than 5,000 expected to attend. Reads: 6,620  By Jeremy Geelan Cloud computing is a game changer. The cloud is disrupting traditional software and hardware business models by disrupting how IT service gets delivered. Entrepreneurial opportunities abound as this classic disruptive technology begins to proliferate, so it is no surprise that SYS-CON's industry-leading International Cloud Expo is going from strength to strength. Call for Papers is now open! Reads: 9,694  By Ellen Rubin The talk at the Cloud Computing Expo this week in Santa Clara was all about enterprise cloud adoption. Is it real? Is it already happening? If so, who’s doing it, which applications are they running and which clouds are being tested? To a large extent, cloud computing is a victim of its own somewhat out-of-control hype cycle. Since so much has been written and discussed about the cloud in 2009, there is now a growing impatience for actual results. Reads: 5,791  By Bill Roth The most anticipated talk of the day yesterday, at the 4th International Cloud Expo, was by the deputy CIO of the CIA, Jill Singer. Her talk was entitled, "Enterprise Cloud Computing, the Infrastructure’s Final Revenge." She acknowledged the problem with defining Cloud Computing, and then went on to give her paragraph-length definition of “the cloud”. Her talk focused on the part of the Cloud behind the firewall. “Today’s CIO must increase the flexibility of the infrastructure,” said Singer. Reads: 5,933  By Roger Strukhoff Yahoo aims to be one of the 800-pound gorrillas--along with Google, Amazon, and several major technology companies--in the upcoming battles for hosting dominance in the Cloud Computing space. As Shugar noted in the days before his presentation, the company "is developing and utilizing Internet-scale cloud computing services to improve the consumer experience, speed innovation, simplify operating environments, and reduce costs. Reads: 6,180  By John Savageau Having gone through a couple of decades worth of technology conferences, a familiar cycle occurs. For the first couple years, technology-related conferences are attended by engineers and operations people. Only after the technology has passed a couple of feasibility gates and begun to hit the business cycle do sales and marketing people take over. Cloud is now officially past the engineering phase, well into the sales phase – and the business community is scrambling to understand the implications of a virtualized world. Reads: 4,040  By Carmen Gonzalez The first "Ulitzer New Media Power Panel" took place today at the Santa Clara Convention Center in Santa Clara, California. Streamed live to 60,000 viewers via SYS-CON.TV, the panel was moderated by Jeremy Geelan. Geelan's guests in the first power panel were Ian Thain and Tim Crawford. The first "Ulitzer Live! - New Media Conference & Expo " will take place on June 14, 2010 in New York City and will present a world class faculty who will analyze new media, content marketing strategies, social CRM, enterprise social media, personal branding tools, and many other subjects. Reads: 5,169  By Fuat Kircaali As of January 2010, we booked more revenue for 2010 than the entire fiscal year 2009 actuals, including unearned income with record sponsorship sales for Cloud Expo East, Cloud Expo West and Cloud Expo Europe events.
Our revised revenue projections for 2010 is on track for an all time record revenues since our company's inception in 1994, including media sales up in January from a year ago.
As I made a reference to sponsorship and expo sales, I encourage all our sponsors to take contract option 2 which includes Cloud Expo 2010 East (New York City), Cloud Expo 2010 Europe (Prague, Czech Republic), and Cloud Expo 2010 West (Silicon Valley, California) events. Reads: 1,423  By Carmen Gonzalez Since we announced Cloud Expo three years ago in 2007 and launched it in March of 2008 in New York City, I have been personally working with the companies that are in leadership positions as the Cloud technologies form.
Today, we have close to a 100% resign rate among our sponsors for the upcoming Cloud Expo, which will take place April 19-21, 2010, at the Jacob Javits Convention Center in New York City.
I would like to take this opportunity to share some tips with all our valued sponsors, exhibitors, our rock start faculty, as well as our delegates. Reads: 2,014 |
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Save $800
on your “Gold Pass” Registration! Call 201.802.3020 or click here to Register Early Bird Expires February 12th.
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| SYS-CON's Virtualization Expo, held each year in California, New York, Prague and Tokyo, is the world’s leading Cloud event in its 3rd year, larger than all other Virtualization events put together. For sponsorship, exhibit opportunites and show prospectus, please contact Carmen Gonzalez. |
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| Senior Technologists including CIOs, CTOs, VPs of technology, IT directors and managers, network and storage managers, network engineers, enterprise architects, communications and networking specialists, directors of infrastructure Business Executives including CEOs, CMOs, CIOs, presidents, VPs, directors, business development; product and purchasing managers. |
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